Competitor Intelligence & Research21 min read
Brand Visibility—What Is It? How Can I Increase It?
Knowing how to measure and improve brand visibility is vital to making sure your brand is seen. Here‘s how to get started.
Alex Birkett is the co-founder of Omniscient Digital, a premium content & SEO agency. He lives in Austin, Texas with his dog, Biscuit, and writes at alexbirkett.com
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General Marketing12 min read
The Ultimate Guide to Digital PR (Plus Tips and Tools)
Public relations has always been about capturing attention, participating in a public conversation, and shaping the narrative of your brand. What changes in the digital world?
Link Building10 min read
Omniscient Digital Increases Share of Voice from Zero to 45.6% to Drive Podcast Downloads
The repeatable strategy one agency used to go from not even showing up in the conversation to 45.6% of their most-important keywords—in just three months. And the new “Surround Sound” tool that makes it possible.