Top Apparel & Fashion Websites in India

Name: Top websites in India (Apparel & Fashion)
Creator: Semrush
License: https://sem2.almunjizun.com/company/legal/terms-of-service/

Based on data from the Semrush Traffic Analytics tool, this page reveals the most visited websites. We will be updating this list on a monthly basis, so you can keep track of all the market shifts and spot changes in user interest.

Most Visited Apparel & Fashion Websites in India, Updated April 2026

April 2026

Domain

Visits

Desktop share

Mobile share

MoM

YoY

Main Traffic Source

myntra.com

43.08M

19.28%8.3M

80.72%34.77M

↓16.51%

↓11.2%

Direct

meesho.com

35.64M

27.61%9.84M

72.39%25.8M

↓19.32%

↑18.33%

Direct

ajio.com

19.14M

10.35%1.98M

89.65%17.16M

↓18.89%

↓7.84%

Direct

threads.com

11.29M

17.1%1.93M

82.9%9.36M

↓21.24%

↑5,946.07%

Direct

nykaafashion.com

7.69M

6.16%473.48K

93.84%7.22M

↑8.22%

↑70.19%

Direct

lenskart.com

7.17M

7.49%536.95K

92.51%6.64M

↓28.53%

↑31.27%

Direct

thesouledstore.com

4.82M

9.58%462.23K

90.42%4.36M

↑8.71%

↑16.6%

Direct

snapdeal.com

4.09M

10.11%413.76K

89.89%3.68M

↓4.25%

↓2.58%

Direct

lifestylestores.com

3.04M

3.07%93.2K

96.93%2.94M

↑93.81%

↑68.86%

Direct

hm.com

2.64M

22.08%582.55K

77.92%2.06M

↓33.77%

↑12.41%

Direct

maxfashion.in

2.18M

7.02%152.75K

92.98%2.02M

↓4.28%

↑1.93%

Direct

titaneyeplus.com

2.06M

3.74%77.2K

96.26%1.99M

↑23.74%

↑26.99%

Direct

xyxxcrew.com

1.97M

3.27%64.51K

96.73%1.91M

↑3.29%

↑63.15%

Direct

bata.com

1.87M

5.84%108.93K

94.16%1.76M

↓3.74%

↑53.54%

Direct

neemans.com

1.86M

3.74%69.49K

96.26%1.79M

↓13.95%

↑88.79%

Direct

levi.in

1.84M

7.05%129.67K

92.95%1.71M

↑11.02%

↑13.86%

Direct

westside.com

1.67M

16.21%269.88K

83.79%1.4M

↑8.89%

↑44.63%

Direct

offduty.in

1.62M

6.71%108.4K

93.29%1.51M

↓29.31%

↑134.41%

Direct

bewakoof.com

1.6M

11.71%187.64K

88.29%1.41M

↓3.62%

↓7.87%

Direct

bonkerscorner.com

1.58M

15.58%245.51K

84.42%1.33M

↓13.7%

↑5.66%

Direct

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Key Insights on Top Apparel & Fashion Websites in India on April 2026

As of April 2026, myntra.com leads Apparel & Fashion in India with 43.08M monthly visits. Its audience skews mobile-first (19.28% desktop / 19.28% mobile), and traffic is down month over month -16.51% and down year over year -11.2%. meesho.com holds second with 35.64M visits and a mobile-leaning mix (27.61% desktop / 72.39% mobile), while ajio.com ranks third with 19.14M visits.

Across the leaders, peachmode.com is the most mobile-first (98.57% of visits), whereas meesho.com is the most desktop-reliant (27.61%). Momentum favors oakley.com in the latest month (97.6%), while chennaisuperkings.com shows the steepest pullback.

Acquisition patterns also differ: myntra.com is driven primarily by search, myntra.com by direct, and myntra.com by referral; overall, 100 of the top 100 sites are direct-led, 0 are search-led, and 0 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.

Top Apparel & Fashion Websites in India