Top Apparel & Fashion Websites in the Philippines

Name: Top websites in Philippines (Apparel & Fashion)
Creator: Semrush
License: https://sem2.almunjizun.com/company/legal/terms-of-service/

Based on data from the Semrush Traffic Analytics tool, this page reveals the most visited websites. We will be updating this list on a monthly basis, so you can keep track of all the market shifts and spot changes in user interest.

Most Visited Apparel & Fashion Websites in the Philippines, Updated April 2026

April 2026

Domain

Visits

Desktop share

Mobile share

MoM

YoY

Main Traffic Source

threads.com

2.23M

58.2%1.3M

41.8%932.89K

↓13.88%

↑5,336.41%

Direct

shein.com

1.33M

26.56%353.73K

73.44%978.24K

↓3.76%

↑35.51%

Direct

adidas.com.ph

508.42K

28.62%145.52K

71.38%362.89K

↓40.64%

↓8.63%

Direct

mercari.com

432.61K

38.71%167.45K

61.29%265.15K

↑23.03%

↑10.11%

Direct

uniqlo.com

422.23K

32.47%137.08K

67.53%285.15K

↑0.22%

↓24.18%

Direct

traderie.com

355.68K

45.21%160.8K

54.79%194.89K

↑5.21%

↓27.23%

Direct

shopflix21.com

309.85K

27.82%86.2K

72.18%223.65K

0%

Search

zalora.com.ph

269.88K

62.98%169.97K

37.02%99.92K

↓0.21%

↓38.82%

Direct

hm.com

222.05K

55.66%123.59K

44.34%98.46K

↓17.45%

↑15.92%

Direct

omocat-shop.com

177.62K

0.43%767

99.57%176.85K

↑16,593.14%

↑310.2%

Direct

cln.com.ph

145.49K

12.03%17.5K

87.97%127.99K

↓31.12%

↑26.17%

Direct

poshmark.com

144.45K

78.65%113.61K

21.35%30.84K

↓51.62%

↓0.1%

Direct

lovebonito.com

121.43K

9.2%11.17K

90.8%110.26K

↑93.75%

↑14.15%

Direct

zara.com

111.04K

78.94%87.66K

21.06%23.38K

↓20.52%

↑6.36%

Direct

rustans.com

102.65K

43.49%44.65K

56.51%58K

↓10.11%

↑4.13%

Direct

lacoste.com.ph

93.79K

35.2%33.02K

64.8%60.77K

↑69.23%

↓5.32%

Direct

stockx.com

87.29K

68.07%59.42K

31.93%27.87K

↓26.93%

↓36.24%

Direct

charleskeith.com

85.11K

42.93%36.54K

57.07%48.57K

↓18.69%

↓14.62%

Direct

levi.com.ph

84.81K

15.89%13.48K

84.11%71.33K

↑535.71%

↓8.76%

Direct

nordstrom.com

77.5K

76.8%59.52K

23.2%17.98K

↓5.81%

↓19.07%

Direct

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Key Insights on Top Apparel & Fashion Websites in the Philippines on April 2026

As of April 2026, threads.com leads Apparel & Fashion in the Philippines with 2.23M monthly visits. Its audience skews desktop-first (58.2% desktop / 58.2% mobile), and traffic is down month over month -13.88% and up year over year 5,336.41%. shein.com holds second with 1.33M visits and a mobile-leaning mix (26.56% desktop / 73.44% mobile), while adidas.com.ph ranks third with 508.42K visits.

Across the leaders, orientpalms.com is the most mobile-first (100% of visits), whereas sierra.com is the most desktop-reliant (100%). Momentum favors omocat-shop.com in the latest month (16,593.14%), while kickscrew.com shows the steepest pullback.

Acquisition patterns also differ: threads.com is driven primarily by search, threads.com by direct, and threads.com by referral; overall, 83 of the top 100 sites are direct-led, 16 are search-led, and 1 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.

Top Apparel & Fashion Websites in the Philippines