Top Apparel & Fashion Websites in Mexico

Name: Top websites in Mexico (Apparel & Fashion)
Creator: Semrush
License: https://sem2.almunjizun.com/company/legal/terms-of-service/

Based on data from the Semrush Traffic Analytics tool, this page reveals the most visited websites. We will be updating this list on a monthly basis, so you can keep track of all the market shifts and spot changes in user interest.

Most Visited Apparel & Fashion Websites in Mexico, Updated April 2026

April 2026

Domain

Visits

Desktop share

Mobile share

MoM

YoY

Main Traffic Source

coppel.com

23.1M

11.77%2.72M

88.23%20.38M

↓18.22%

↑50.1%

Direct

shein.com.mx

9.65M

11.5%1.11M

88.5%8.54M

↑23.6%

↑22.12%

Direct

shein.com

7.46M

2.16%161.19K

97.84%7.3M

↑0.64%

↑175.9%

Direct

elpalaciodehierro.com

4.06M

21.97%890.94K

78.03%3.16M

↓2.95%

↓7.35%

Direct

threads.com

4.04M

25.31%1.02M

74.69%3.01M

↓2.03%

↑6,721.09%

Direct

innovasport.com

3.41M

15.81%538.44K

84.19%2.87M

↓28.14%

↑43.5%

Direct

adidas.mx

3.19M

22.86%729.31K

77.14%2.46M

↓1.44%

↑4.21%

Direct

suburbia.com.mx

2.47M

12.15%300.07K

87.85%2.17M

↑27.95%

↓8.78%

Direct

innvictus.com

1.98M

14.62%289.62K

85.38%1.69M

↑8.08%

↑22.69%

Direct

hm.com

1.89M

20.51%386.96K

79.49%1.5M

↓2.17%

↑29.56%

Direct

andrea.com

1.64M

8.19%134.22K

91.81%1.5M

↓19.79%

↑19.45%

Direct

zara.com

1.21M

30.43%366.93K

69.57%838.74K

↓39.5%

↓10.38%

Direct

priceshoes.com

1.1M

18.95%207.73K

81.05%888.47K

↓20.73%

↓5.93%

Direct

taf.com.mx

1.08M

15.07%162.12K

84.93%913.46K

↑44.27%

↑33.38%

Direct

marti.mx

971.9K

18.76%182.36K

81.24%789.53K

↑98.14%

↑10.39%

Direct

cuidadoconelperro.com.mx

889.05K

12.37%109.96K

87.63%779.1K

↓2.82%

↑3.33%

Direct

converse.com.mx

849.54K

21.34%181.29K

78.66%668.25K

↑13.51%

↑36.78%

Direct

cklass.com

804.24K

8.07%64.91K

91.93%739.33K

↓35.04%

↓11.27%

Direct

underarmour.com.mx

770.68K

12.23%94.26K

87.77%676.43K

↓19.51%

↓12.73%

Direct

gq.com.mx

706.59K

14.6%103.2K

85.4%603.4K

↑9.64%

↓4.52%

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Key Insights on Top Apparel & Fashion Websites in Mexico on April 2026

As of April 2026, coppel.com leads Apparel & Fashion in Mexico with 23.1M monthly visits. Its audience skews mobile-first (11.77% desktop / 11.77% mobile), and traffic is down month over month -18.22% and up year over year 50.1%. shein.com.mx holds second with 9.65M visits and a mobile-leaning mix (11.5% desktop / 88.5% mobile), while shein.com ranks third with 7.46M visits.

Across the leaders, miko-wear.com is the most mobile-first (99.73% of visits), whereas vianney.com.mx is the most desktop-reliant (58.35%). Momentum favors mellerbrand.com in the latest month (3,135.78%), while k-swiss.com.mx shows the steepest pullback.

Acquisition patterns also differ: coppel.com is driven primarily by search, coppel.com by direct, and coppel.com by referral; overall, 96 of the top 100 sites are direct-led, 4 are search-led, and 0 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.

Top Apparel & Fashion Websites in Mexico